Feedback

Integrati Marketing Blog

Marketing Consulting > Blog > The Network Service

font size: consulting,development,direct,email,integrated,marketing,melbourne,online,plan,strategy consulting,development,direct,email,integrated,marketing,melbourne,online,plan,strategy

So what is this Cloud Computing people keep talking about?

What is cloud computing?

What is “cloud computing” well it is being able to pretty much do stuff like; word processing, photo editing, accounting, well nearly anything that you would usually need to install as a programme on your computer.

Except it works through a web page on the internet in servers (where the internet lives) and runs off the servers (data centers) and is presented to you in a browser! Think Gmail! Think Cloud computing – that is one of the best examples.

Continue Reading...

No Comments »

What is the Network effect N2?

Web 2.0 and the Network Effect.

The network effect is the value an exchange medium has (such as, Facebook) by supplying usage (your time) and your information to the service. You must of course, as a ‘user’ receive value from the usage of the service in return. Effectively, the more people who use the service such as; Facebook the more benefit the users will receive from the network. This can be with virtual groups, associations, friends and family. The difference here is again the WWW as you can now connect anywhere in the world with friends or virtual friends.

And wherever there are large numbers of users, business and marketers look to use the medium to engage and interact with the ‘users’ to sell their products and services.

Continue Reading...

No Comments »

Connect or Die: The Network Service and the future of your business!

Connect or Die, what will your business choose?

Well, we have all seen the rise and rise of Google and the importance of being able to find ‘stuff’ on the world wide web. Many of you may not remember the WWW before Google when you had to go to portals and lists of links like boards to find ‘stuff’ you were interested in.

Today we search sites like Bing and Google and we use these site to serve up paid links/ads on these sites to drive targeted traffic to our own sites. This model is what has made Google billions of dollars. It works, I am not denying this at all and I happily use Adwords and love all the reporting which you receive as part of the service on the dashboard.

Continue Reading...

No Comments »