Feedback

Integrati Marketing Blog

Marketing Consulting > Blog > myducati.com.au

font size: consulting,development,direct,email,integrated,marketing,melbourne,online,plan,strategy consulting,development,direct,email,integrated,marketing,melbourne,online,plan,strategy

Just launched – myducati.com.au

Live and delivering to their objectives – Just launched myducati.com.au

Integrati Marketing has just launched myducati.com.au for the Ducati Owners Club of Victoria. This project was all about getting the Ducati guys off their chairs doing admin and back on their bikes doing what they love riding bikes not paper!

The background

The Ducati Owners Club of Victoria (DOCV) over the years has grown to be a thriving social club filled with motorcycle enthusiasts who are all passionate about riding their Ducati’s. Over time the success of the club has led to a greater workload on the member of the committee to maintain the clubs running including; up to date member information, yearly membership fees, event management and fees and ongoing and regular communication to the DOCV members. Unfortunately, their very success as a club meant a lot of repetitive data entry and processing of forms – equaling less time on their Ducati’s’.

The idea

What if the DOCV had an online Member Centre which could handle all the member information including their personal details, their bikes and also allow for an e-commerce gateway so they could pay their member fees and fees for paid events online?

Continue Reading...

No Comments »