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	<title>Integrati Marketing ConsultingLead Generation &#187;</title>
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	<description>Integrati Marketing Consulting &#124; integrated marketing specialists for Small Medium Business</description>
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		<title>WoM: it&#8217;s Australian!</title>
		<link>http://integrati.com.au/social-marketing/wom-its-australian/</link>
		<comments>http://integrati.com.au/social-marketing/wom-its-australian/#comments</comments>
		<pubDate>Tue, 27 Oct 2009 17:00:16 +0000</pubDate>
		<dc:creator>clinton</dc:creator>
				<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Enterprise]]></category>
		<category><![CDATA[Enterprise Social Marketing]]></category>
		<category><![CDATA[eWoM]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[WoM]]></category>
		<category><![CDATA[Word of Mouth]]></category>

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		<description><![CDATA[Word of Mouth marketing or WoM is an Australian first&#8230;
Well believe it or not Word of Mouth Marketing is believed to have originated in Australia in the early 1980&#8217;s!

Word of Mouth (WoM) is defined as passing information from person to person with no intermediary or media channel delivering the message, such as a newspaper advertisement. [...]]]></description>
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		<title>What is the Network effect N2?</title>
		<link>http://integrati.com.au/social-marketing/what-is-the-network-effect-n2/</link>
		<comments>http://integrati.com.au/social-marketing/what-is-the-network-effect-n2/#comments</comments>
		<pubDate>Tue, 27 Oct 2009 09:20:04 +0000</pubDate>
		<dc:creator>clinton</dc:creator>
				<category><![CDATA[Social Marketing]]></category>
		<category><![CDATA[Free Marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing Communications]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[Network Effect]]></category>
		<category><![CDATA[Positive Network Effect]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[The Network Service]]></category>

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		<description><![CDATA[The network effect is the value an exchange medium has (such as, Facebook) by supplying usage (your time) and your information to the service. You must of course, as]]></description>
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		<title>Lead Management: What is it and do you manage your leads?</title>
		<link>http://integrati.com.au/lead-management/lead-management-what-is-it-and-do-you-manage-your-leads/</link>
		<comments>http://integrati.com.au/lead-management/lead-management-what-is-it-and-do-you-manage-your-leads/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 06:44:25 +0000</pubDate>
		<dc:creator>clinton</dc:creator>
				<category><![CDATA[Lead Management]]></category>
		<category><![CDATA[business insight]]></category>
		<category><![CDATA[business process]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[management software]]></category>
		<category><![CDATA[marketing advertising]]></category>
		<category><![CDATA[Marketing Leads]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[new business]]></category>
		<category><![CDATA[return on investment]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[SME]]></category>

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		<description><![CDATA[Lead Management, what is it, why does my business need to be have a process in place and how can I start?]]></description>
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		<title>Introduction: Welcome to the Integrati Marketing Blog for Small Medium Business.</title>
		<link>http://integrati.com.au/announcements/introduction-welcome-to-the-integrati-marketing-blog-for-enterprise/</link>
		<comments>http://integrati.com.au/announcements/introduction-welcome-to-the-integrati-marketing-blog-for-enterprise/#comments</comments>
		<pubDate>Tue, 20 Oct 2009 04:17:41 +0000</pubDate>
		<dc:creator>clinton</dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[integrated marketing]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Marketing Services]]></category>
		<category><![CDATA[on demand marketing]]></category>
		<category><![CDATA[Social Marketing]]></category>

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		<description><![CDATA[Integrati Marketing is a new marketing consultancy which has been launched to address a need in the Australian professional services market for businesses that require marketing expertise on-demand or on fixed retainer.]]></description>
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