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Ducati Owners Club of Victoria - myducati.com.au member site > Clients > Our Clients > Ducati Owners Club Victoria

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Ducati Owners Club Victoria - Adrian Monti

We worked with Integrati Marketing to build the Ducati Member Centre (myducati.com.au) for the Ducati Owners Club of Victoria. Integrati Marketing met with us and worked through all of the details and our requirements. They provided us with a great strategy and plan and importantly delivered the project on time and on budget. We were even able to send out a launch email to our members when the site went live. Even better is the fact that we can pick up the phone and ask them for support and advice at any time. We recommend Integrati Marketing consulting to any business looking for a pro-active marketing consultancy that listens and then delivers.

Learn about what we did to make managing a growing organisations membership management simple and easy online for the Ducati Owners Club Victoria with their site myducati.com.au.

The issue

The Ducati Owners Club of Victoria (DOCV) over the years as grown to a thriving social club who are all passionate about riding their Ducati’s. Over time the success of the club led to a greater workload to maintain member information, member fees, event fees and communications to the DOCV members. Considerable time and effort was spent on manually processing member payments, updating member records and individual communications.

The idea

What if the DOCV had an online Member Centre which could handle all the member information about their personal details, their bikes and also allow for an e-commerce gateway so they could pay their member fees and fees for paid events online?

The engagement

The Ducati Owners Club of Victoria engaged with Integrati Marketing Consulting to create a proposal to define an online strategy and plan to specify a Member Centre to migrate old paper based processes which were taking hundreds of hours a year by their Committee to manage payments, events and membership details to a fully secure and online Member Centre. So, we came up with some agreed objectives which were

•    Reduce the committees time administering the running the club
•    Allow members to self manage their details online
•    Create a secure payment and management gateway for members
•    Allow for online access to current user and payment data
•    Migrate current paper based forms to the member site as contact forms online
•    Create a content management system which allows for different roles to maintain the site and for users to publish new forms and manage existing pages.

The results

Integrati Marketing working with the DOCV developed the strategy and project plan to achieve all of the objectives by;

1.    Delivering the project on time and on budget
2.    Successfully creating a secure Member Centre and e-commerce payment centre
3.    Creating online forms to manage member and bike information
4.    Create an online database to extract data on-demand
5.    Reduce the administration time of the DOCV committee

Have a look at the work!


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