The New Google now with Caffeine

Posted on June 13th, 2010

The new Google search index now with Google Caffeine

There has been much discussion and consternation amongst the ‘Weberati’ about the new search index from Google called Caffeine.

Concerns have been raised about the impact on static content and SEO optimising strategies. With the release of the new search index which is over 100 million gigabytes of storage and grows at a rate of hundreds of thousands of gigabytes per day. It is absolutely massive. And yet the improvements mean that it is actually faster. Quite a feat indeed.

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Are you ‘wooing’ search engines with your website?

Posted on February 4th, 2010

After all your hard work building your site have you taken your slice of Search Engine traffic the site deserves?

The web cliché “Build it and they will come” is now no longer true, there are trillions of pages of content on the Internet today. Being found now, and staying ‘found’ is key and will be key to any of your online marketing activities.

If you are starting out in business and have a presence ‘On and Offline’ with a physical store or an e-commerce website then being found is very much like being found on a map with your street address. The only thing is that the online address does not conform to the rules of the real world.

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