Why your businesses website is not a brochure

Posted on September 4th, 2010

Each marketing and advertising medium is unique. So think different when you are going to write for them.

Each marketing medium is unique

A businesses website is not a printed brochure, there is a great temptation for businesses to think that their ‘tone of voice’ (in their offline printed copy) and on their website should be the same, it should not!

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What to look for when you hire a Marketing Consultant

Posted on September 4th, 2010

Top 5 things to look for with a Marketing Consultant for your business

Hiring a marketing consultant for your business is an important step in the maintenance of continued growth of your business.

Here are a top 5 list of what your business should look for when hiring an integrated marketing consultant.

1. Got LinkedIn? in other words; Research, Research, Research

When you have made the decision to hire a marketing consultant we know that you already have a set of business and marketing objectives which you will brief your chosen marketing agency to discuss and present a proposal on.

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